For the A2 production, we will be producing two weekly editions of the newspaper. This will involve creating two front pages and two first pages.
During the summer, we kept an eye out for events happening in North Somerset, for instants, in August Katie Price came down to Cribs Causeway for her book signing. Unfortunately, for many of the events, we were unavailable.
We were though, available to attend an annual sandcastle competition down at Weston-Super-Mare, where we got enough coverage to feature it in our A2 production piece.
As our newspaper would feature events in North Somerset, we thought about which stories would be appropriate and should be covered in out newspaper.
These were the possible stories to feature in my newspaper:
- Suicide bid closes M5
- Primark opening
- Swine flu hitting Cornwall
- GCSE results
- Coverage of Bristol City's new stadium
- Katie Price book signing
We felt that these stories would not fit in with the criteria of a local newspapers as the stories were widespread, making it seem less localised. As a result, we researched local newspapers, analysing the language and tone used, noting the types of stories covered. We found that the majority of newspapers would have two sad, devastating stories, and four happy stories, reinforcing the idea of local life. As a result of these findings, we came with possible stories to cover in our own newspaper:
- Celebrity spot of the week
- Swine flu hits Portishead
- Local band get signed
- Local swimmer- one step closer to Olympics
- Student wins media award
- Postman mauled by Rottweiler
- Turning off of traffic lights
Another convention, which is key in order to achieve the correct tone, is the use of pictures. When researching newspapers, we found that the pictures were posed and forced, to look happy or sad. This gave the paper a degree of cheesiness which is what we have chosen to replicate.
The main part of any Newspaper is it's title and slogan. We wanted our newspaper to have its own identity, standing out from the rest. Looking at a range of newspapers, we found that the titles we all very similar, following the pattern of one worded names such as "Times" and "Mercury". We came up with a few possible name ideas:
- North Somerset news/express
- North Somerset Times
- South West express
- North Somerset News- this is the title which we chose to use as it is clear who our target audience is.
The slogan is an important feature as it may be the thing which people remember the paper for. The slogan was decided on after making our choice of logo which link in together and the surroundings of the newspaper.
These were the possible logos:
News paper proposal
Just like “The Times” our news paper will follow a weekly pattern, giving local up to date news. As well as this, it will follow a similar layout as to local papers we have seen which will include adverts at the bottom of the front page and top right. Many adverts are featured in a column on the right page of the double page spread. When looking at local newspapers, we found a recurring pattern in the use of adverts; particularly advertising local businesses such as: carpets, local gym offers, Conservatories and holiday deals. We have decided to follow the idea of using local businesses for adverts as the theme would fit in with the tone of the newspaper.
Another feature which is very commonly used in these newspapers, are Announcements such as birthdays, anniversaries etc as well as obituaries which we would like to include in ours as we believe this would follow and suite the conventions found in a local newspaper. A feature we have come up with our selves is the “celebrity spot of the week”. This is where local people picture themselves with a famous person they have seen locally and sent in their picture. We believe this would be a fun feature which would get the local community more involved with the newspaper.
When looking at newspapers, we found that the common features which were permanently used were the masthead, date, issue number, price and the same use of adverts. Other features commonly used are captions under pictures and the name of the reporter at the end of the article as well as contact details. We will be using these conventions in order to achieve our task. This will involve following the layout of newspaper and using the right use of pictures to go with the tone of the stories.
When looking at newspaper, we saw a constant theme in the stories. There would be 2-3 “sad” stories and 5 happy stories involving children and families. The stories weren’t very topical or very important, but showed local spirit with cheesy friendly tone which is what we have done in our chosen stories:
• Sandcastles- week long event in Weston Super Mare: reflection on the summer
• Swine flu hitting Gordano school
• A local band getting signed
• Local swimmer, next step Olympics
• Old lady loses pet
• Student wins media award
• Local mountain biker in fatal accident
• Postman moiled by dog
• Turning off of traffic lights
As we are working as a pair, we will be doing two front covers and two first pages. These will be worked on separately, but must show some continuity to show that they are the same.