

For the hairdressing advert, I needed someone who was reliable and who had "stylish" hair for people to realise what the advert was for.
When researching into adverts, "The Times" had continuous use of a professional, sophisticated and stylish hairdressing advert. "The Time" is a local newspaper and doesn't seem to follow the conventions of local adverts, however, I decided to follow and emulate this style of advert.
I took a few different shots to have a variety of photos to chose from.
This picture is the original one which I chose to use for the advert.

After deciding which photo I wanted to use, I used photo shop to edit the picture. I made the background white and lowered and raised the colour and contract levels to get this result.
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